Win More Competitive Deals

Crush your competitors by using Highspot for competitive enablement.

Land your competitive strategy

Competitive enablement and sales enablement are one and the same. Empower all of your go-to-market teams to compete effectively. 

Trusted By:

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land your competitive strategy

Give Sellers Everything They Need to Compete

Consolidate competitive intelligence, publish battlecards and external collateral, and curate competitive sales plays to equip sellers in competitive deals.

Teach Sellers How to Compete

Share everything you know about competitors and train sellers how to beat the competition—when they onboard, as competitive dynamics shift, and when ad-hoc training is required for new scenarios.

Reinforce Competitive Tactics and Coach to Improve

Provide sales managers with the tools required to coach effectively in competitor-specific selling scenarios and amplify what’s working.

Prove Your Competitive Program’s ROI

Measure the performance of competitive programs, sales plays, and content and quantify their impact on revenue and win rates.

Highspot helps us consolidate tools and sends reps to one easy-to-use place for content and training—it’s the enablement tech stack our whole company depends on.
Adriane Maron, Global Head of Revenue Enablement, Sendbird
Adriane Maron

Highspot Benefits

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Competitive Sales Plays

Standardize competitive strategies and narratives in repeatable sales plays so reps can execute consistently and compete effectively.

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CRM Content Training

Surface competitive assets like battlecards or comparison brochures to sellers based on competitor presence in deals so they have what they need in the moment of action.

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Integrations with Klue & Crayon

Embed content from competitive intelligence tools directly in Highspot to provide a single point of access for all competitive and sales enablement content.

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Win Rates